Is 1749.HK overvalued or undervalued?

1749.HK currently has a P/E ratio of -39.83. Relative to the sector average of 23.20, this suggests the stock may be undervalued. A higher P/E than peers means investors are paying more for each unit of earnings, often because they expect faster future growth. However, if that growth does not materialize, the stock can appear overvalued. A lower P/E may indicate weaker growth expectations or higher risk, but it can also signal a potential valuation discount.

How can I buy Shanshan Brand Management Co., Ltd. stock?

Shanshan Brand Management Co., Ltd. trades on HKSE. Investors in Latin America can buy it through international and regional brokerage and investment platforms. You simply need a valid government ID or passport to get started.

Can I buy fractional shares of 1749.HK?

Yes. Through fractional investing, you can invest exactly the amount you want, starting with as little as $1 or $5 USD (depending on what investment platform you use), and own a proportional piece of the company.

Does buying 1749.HK protect my money against local inflation?

Many investors in Latin America buy international stocks like 1749.HK to protect their purchasing power. Because 1749.HK is priced in foreign currency, your investment is tied to a hard currency. If your local currency devalues against the foreign currency, usually USD or Euro, the underlying value of your stock portfolio remains protected from local inflation.

Do I need a foreign bank account or a Visa to buy 1749.HK shares?

No. A common misconception is that you need a foreign bank account or a foreign visa to invest in international stocks. Today, modern investment platforms allow you to fund your account using local bank transfers or local payment methods right from your home country.

Is 1749.HK a suitable investment for my portfolio?

There is no universal answer, since fit depends on your situation, not just the stock. Think about three things: how well 1749.HK diversifies what you already own, whether you can stomach its price swings given your risk tolerance, and how long you plan to stay invested. As a rule, a single stock works best as one piece of a broader asset allocation and with a multi-year time horizon. This is general information, not personalized financial advice.

All stocks1749.HK

Shanshan Brand Management Co., Ltd.

HK$0.42-HK$0.02-4.55%

HKSE / HKD

Market cap

HK$56M

P/E

-39.8

EPS (TTM)

HK$-0.00

Dividend yield

—

Beta

1.08

1Y return

-50.00%

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Financials

The numbers behind the company

Revenue vs net income

RevenueNet income

$156M2021

$128M2022

$149M2023

$138M2024

$123M2025

Financial health

Gross margin

Operating margin

ROE

ROA

Debt to equity1.11Moderate
Current ratio1.27
Cash ratio0.25
Net margin-0.1%
Free cash flow—

Valuation

Is it expensive right now

P/E vs the market

scale 0–50

0153050

1749.HK-39.8
Consumer Cyclical sector median23.2
S&P 50022.0

Trades about 272% below its sector, cheaper than its peers on earnings.

Ratios

PEG0.38
Price to book0.17
EPS (TTM)HK$-0.00
Payout ratio-88,194%
FCF yield-55.34%

Range & risk

HK$0.40HK$1.10

Trading in the lower third of its 52-week band

Beta1.08

Profile

What Shanshan Brand Management Co., Ltd. actually does

Shanshan Brand Management Co., Ltd. specializes in the design, promotion, and retail of formal and casual business clothing for men throughout the People's Republic of China. The company primarily markets its garments under the Firs and Shanshan brand names. By the end of 2021, it boasted a network of 910 physical retail outlets, with 502 operating under the FIRS brand and 408 under the SHANSHAN brand. Additionally, the company engages in trademark sub-licensing and distributes its range of casual and business menswear through various online e-commerce channels. Founded in 1989, the firm's main offices are located in Ningbo, PRC. Shanshan Brand Management Co., Ltd. functions as a subsidiary of Ningbo Shanshan Co., Ltd.

CEO

Yefei Luo

Employees

527

Headquarters

Ningbo, ZH

Founded

2018-06-27

Company website

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Community sentiment

Bullish—

Distribution

Bearish0%
Neutral0%
Bullish0%

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Q&A

Questions people ask

1749.HK has a beta of 1.08, which indicates how sensitive it has historically been to movements in its broader market. A beta above 1 suggests higher relative volatility than the market. Beta is based on historical data and does not predict future performance.

Shanshan Brand Management Co., Ltd.